CCT: Visitor Intercept Study: VISIONS

Visitor Intercept Study: VISIONS

VISION is a shared-cost research resource to help Connecticut arts and tourism marketing professionals develop and steer their marketing strategy. Onsite intercept interviews are conducted to gather information about the profile, motivations, behavior and spending patterns of visitors to participating sites.  Results are reported in four seasonal waves and in an annual aggregate report with comparisons to statewide data.  Custom reports are also available.  The VISIONS database began in 2001 and now includes the results of 20,000 interviews.  VISIONS is an innovative study initially commissioned by the Tourism Division and its partners.  It is now privately published and reports can be purchased by contacting Witan Intelligence Strategies, Inc. 860-675-0231.


For more information, contact
Rob Damroth at 860-500-2349 or Robert.Damroth@ct.gov

 





Content Last Modified on 9/18/2017 10:05:09 AM