CCT: International Marketing

International Marketing

Discover New England (DNE) is a tourism marketing organization formed by the tourism offices of Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island and Vermont for the purpose of increasing international tourism to the six New England states by engaging in cooperative marketing and public relations efforts.  DNE targets high potential markets including the United Kingdom and Germany.

Efforts include: advertising in DNE Travel Guides; familiarization tours for international tour operators, media and travel agents; and participation in various international marketplaces including the U.S.  Travel Association International Pow Wow.  The Discover New England Annual Tourism Summit and Marketplace attracts tourism providers and hosts tour operators for sales meetings and workshops.  Connecticut marketing workshops are offered to help properties work efficiently with international tour operators.

DNE's Annual Report for 2015 is available for review.  Membership and partnering sales opportunities are available through DNE, 602-766-0606 or


For more information, contact
Susan Henrique, CMP at 860-882-1101 or

Randy Fiveash at 860-500-2369 or


Content Last Modified on 10/17/2017 2:32:13 PM